Social Starter

• 3 Posts Per Week: A consistent mix of branded graphics, promotional content, educational posts, and concise social copy.
• Up to 2 Social Platforms: Content management across two selected platforms such as Facebook, Instagram, or LinkedIn.
• Content Scheduling & Publishing: Posts are organized, scheduled, and published according to an ongoing content plan.
• Baseline Community Monitoring: Weekly review of comments and direct messages to identify customer questions or time-sensitive interactions.
• Dedicated Account Manager: A single point of contact to coordinate content priorities, answer questions, and keep your social media strategy aligned with your business goals.

Workflow & Implementation Process

We follow a structured, collaborative workflow to ensure your social channels reflect your brand accurately while running entirely on autopilot for your team:

• Brand Voice & Asset Alignment: We review your brand guidelines, typography, preferred color palettes, and business goals to establish a cohesive visual and verbal identity.
• Monthly Content Calendar: We map out your upcoming posts, imagery, and messaging in advance, giving you a clear view of your scheduled social footprint.
• Review & Approval: You receive the scheduled calendar for review and feedback prior to publication, ensuring absolute control over your messaging.
• Publishing & Scheduling: Once approved, we handle the deployment, formatting, and live scheduling of all assets across your target platforms.
• Community Oversight & Reporting: We monitor comments and interaction points according to your package tier and provide monthly insights on your audience growth and engagement trends.

Execution & Platform Specifications

Our social media management framework is designed to deliver optimized, eye-catching organic content tailored to the unique algorithmic requirements of each platform.

• Platform Coverage: Dedicated management across core business channels, including Facebook, Instagram, LinkedIn, and more based on your target audience.
• Publishing Frequency: Structured posting schedules ranging from baseline weekly updates to high-frequency daily engagement, tailored to your chosen package tier.
• Asset Optimization: Custom visual formatting, optimized image sizing, and professional graphic design assets aligned with your brand identity and color palettes.
• Copywriting & Hashtag Strategy: Engaging caption copywriting paired with targeted local and industry hashtags to maximize organic reach and discoverability.
• Scheduling Infrastructure: Use of advanced content calendar tools to ensure reliable publishing times and seamless campaign coordination.

Service Scope & Monthly Retainers

• Flat-Rate Retainer Model: Our social media management services are structured as a predictable, flat monthly investment billed on a recurring basis to support ongoing content planning, scheduling, community engagement, and performance tracking.
• Defined Deliverables: Each tier of social media management clearly outlines the scope of monthly posts, platform management (e.g., Instagram, Facebook, LinkedIn, Twitter), interaction monitoring, and routine strategy adaptations included.

Contract Term & Renewal

• Initial Agreement Term: Social media management agreements operate on an initial 12-month term starting from the date of purchase. This commitment allows our team to build authentic audience momentum, establish reliable content calendars, and execute long-term social growth strategies.
• Month-to-Month Transition: Upon the expiration of the initial 12-month term, the agreement automatically transitions to a flexible, month-to-month arrangement unless a new fixed-term agreement is established or written notice of cancellation is provided in accordance with our terms.

Billing & Payment Terms

• Recurring Billing: Monthly social media management fees are billed automatically via credit card or approved automated clearing house (ACH) on the same recurring billing cycle date each month until cancelled.
• Failed Payments: If a recurring payment fails, a grace period of 5 business days is provided to update payment details. If payment remains unresolved after 5 days, active posting schedules, community monitoring, and management tasks may be temporarily paused until the account is brought current.

Additional Support & Out-of-Scope Requests

• Included vs. Additional Work: Routine content creation, platform posting, and basic community interactions outlined in your tier fall entirely within the standard monthly agreement.
• Ad-Hoc Campaigns & Design: Major paid social advertising campaign management, extensive custom video production, comprehensive graphic design overhauls, or web development requested outside the scope of your social media plan are billed separately at our standard agency hourly rates or handled via a separate project statement of work.

Cancellation & Termination

• Post-Term Cancellation: Following the completion of the initial 12-month term, either party may terminate the month-to-month agreement by providing written notice at least 30 days prior to the next billing cycle.
• Early Termination (During the 12-Month Term): Because our social strategies, community frameworks, and content resource allocations are structured around a committed annual plan, early cancellation prior to the expiration of the 12-month term requires payment of 50% of the remaining balance for the unexpired portion of the contract.

Ensuring Seamless Collaboration and Brand Consistency

To help us maintain an active, authentic, and engaging organic presence across your social channels, we rely on a few key contributions from your team:

• Asset & Imagery Provision: Supplying authentic, high-quality photos, videos, or behind-the-scenes media of your team, products, or locations to keep your content visually engaging and unique to your business.
• Account Access: Connecting or granting manager-level access to existing marketing platforms (such as Meta, or LinkedIn) for targeted execution.
• Content Calendar Approval: Reviewing and approving monthly social media calendars, copy, and posting schedules within agreed-upon timeframes to maintain an uninterrupted publishing cadence.
• Prompt Feedback & Revisions: Providing timely feedback or requested edits on scheduled posts to ensure campaigns and promotions launch right on schedule.
• Escalated Inquiry Handling: Reviewing and resolving complex customer service questions, technical support issues, or specialized sales leads that are forwarded from our community management team.